Explanation
Background: This ordinance authorizes the Director of the Department of Public Utilities to modify an existing contract with Irvin Public Relations, LLC. for strategic communication services. The modification amount being authorized by this ordinance is $75,000.00. The original contract was authorized by Ordinance 2482-2023.
The first stage of this project conducted a communication audit of the Department of Public Utilities communication tools. The audit involved interviews with City Council, Department staff, and City management. It also evaluated the Department’s existing tools and practices comparing them with other local jurisdictions best practices, and reviewed compliance requirements with public records laws. A written report containing information on current usage, industry best practices, and opportunities for growth was provided. The report also contained an assessment of the organizational capacity.
The second stage of the strategic communication services project will continue to provide the Department of Public Utilities with basic storytelling, photography, social media, and video skills. It will also continue to develop the Department’s overall communications strategy and allow its stories to be communicated in a way that aligns with its mission and vision. This is the first of two one-year renewal options. For each year of the contract, funding is contingent on funding availability, mutual agreement between the parties, approval of City Council, and certification of funds by the City Auditor.
Procurement:
The Department of Public Utilities solicited competitive proposals through Vendor Services and Bonfire from May 30, 2023 to June 23, 2023 for strategic communication services in accordance with the relevant provisions of Chapter 329 of City Code, RFQ025035. Five bids were received, three by majority vendors, one by a woman-owned enterprise, and one not listed. They were all deemed responsive and were evaluated on July 10, 2023....
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