Explanation
Background: This ordinance authorizes the Director of Public Utilities to enter into an agreement with Irvin Public Relations for Communications Support services. The contract amount being authorized by this ordinance is $100,000.00.
The Sustainable Columbus office works to reduce climate change impact in our community to protect the environment and improve the quality of life for today’s residents and for future generations. The office shapes policy, creates actionable programming to improve the city’s environment, and gives residents the tools to incorporate sustainability into their everyday lives. The work is guided by the Columbus Climate Action Plan, which commits the Columbus community to carbon neutrality by 2050 and a 45% reduction in emissions while imparting equity and improving quality of life for our most climate vulnerable residents.
To better support Sustainable Columbus staff, cross-Departmental City staff, external partners, and stakeholders, Sustainable Columbus recently went through a strategic branding and messaging process. Building on that foundation, the professional communications and marketing services vendor will assist with earned media, digital media, social media, engagement opportunities, and events that will employ behavior change marketing strategies. The communication support will increase visibility and provide an understanding of Sustainable Columbus, its programs, resources, and assist in connecting residents to climate solutions while creating social norms around climate action in Columbus.
This contract will be in effect from December 20, 2024 up to and including December 31, 2025 with the option to renew annually for two (2) additional one (1) year periods upon mutual agreement between the parties, availability of budgeted funds, and approval by City Council. This contract will not automatically renew. If unforeseen issues or difficulties are encountered that would require additional funding, a modification wo...
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