Explanation
This ordinance authorizes the Director of the Department of Public Service to enter into contract with Nexstar Broadcasting, Inc. dba WCMH in support of the Cleaner Columbus Initiative.
Cleaner Columbus is beginning its community-wide education and marketing campaign on the importance of litter eradication and neighborhood beautification. Cleaner Columbus, in partnership with WCMH, will develop the wider message platform and resources to reach inclusive demographics within Columbus including a special focus on K-12 and opportunity neighborhoods. The high impact marketing and public education messaging will be developed for each targeted audience, including Columbus residents, neighborhood leaders, professional associations, businesses, and employee groups. City Council’s goal is to incorporate its new Cleaner Columbus education, messaging, and mascot with Keep Columbus Beautiful’s "Pick it Up” and design challenge and service credit programs.
Bid Waiver: The Department of Public Service is requesting a bid waiver to enter into contract with WCMH to create a media campaign in support of the Cleaner Columbus Initiative. A bid waiver for the formal bidding requirements of Chapter 329 of Columbus City Code is requested to enter into this contract so it can begin at the earliest possible time.
Fiscal impact: Funding is available within the Neighborhood Initiatives subfund.
Emergency action is requested in order to avoid any delay in delivery of services to mitigate litter in Columbus.
Title
To authorize and direct the Director of the Department of Public Service to enter into a contract with Nexstar Broadcasting, Inc., dba WCMH, for marketing campaign services for the Cleaner Columbus Initiative; to authorize an appropriation within the general fund; to authorize an expenditure within the general fund; to waive the competitive bidding requirements of Columbus City Code; and to declare an emergency. ($100,000.00)
Body
WHEREAS, litter in Columbus...
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