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File #: 2460-2012    Version: 1
Type: Ordinance Status: Passed
File created: 11/1/2012 In control: Technology Committee
On agenda: 12/3/2012 Final action: 12/5/2012
Title: To authorize the Director of the Department of Technology to enter into an agreement with Alaina Shearer aka Cement Marketing, LLC to provide internet/webbed communication services to promote City programs and initiatives on the web and through social media; to authorize the expenditure of $41,250.00 from the Department of Technology, Information Services Division, Internal Services Fund; and to declare an emergency. ($41,250.00)
Attachments: 1. Proposal Cement Marketing (2)
Explanation
BACKGROUND:
This ordinance authorizes the Director of the Department of Technology to enter into an agreement with Alaina Shearer (aka Cement Marketing, LLC) to provide internet/webbed communication services to promote City programs and initiatives on the web and through social media. The term of this agreement will be for one (1) year from the date of a purchase order certified by the City Auditor's Office, with an option to renew for two (2) additional one (1) year terms, subject to mutual agreement and approval of proper City authorities. Cement Marketing LLC will deliver the needed services at a cost not to exceed $41,250.00.

To procure these services, a Request for Proposals (SA004591) was published and responses were due by October 11, 2012. The solicitation received two (2) proposals, which were scored by an evaluation committee of three (3) employees of the Department of Technology. Each committee member scored the proposals using the following criteria: competence of the offeror (up to 25 points), quality and feasibility of proposed services (25 points), ability of the offeror (10 points), past performance of the offeror (25 points), and the total cost of proposed services (15 points). Individual committee member scores were averaged to obtain the following scores for the two (2) proposals received:

|Vendors |Total Score| Ranking |
Cement Marketing LLC | 86.3 | 1 |
Fathom | 78.3 | 2 |

The committee recommended the highest scoring offeror - Cement Marketing LLC - to the Director of the Department of Technology. The Director concurred with the committee's recommendation.

EMERGENCY DESIGNATION:
Emergency action is requested to expedite authorization of this contract and initiate services from the supplier at the price offered.

FISCAL IMPACT:
The funds for this purchase in the amount of $41,250.00 are budgeted a...

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