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File #: 1019-2021    Version: 1
Type: Ordinance Status: Passed
File created: 4/16/2021 In control: Health & Human Services Committee
On agenda: 6/7/2021 Final action: 6/10/2021
Title: To authorize the Board of Health to enter into contract with The Saunders Company, LLC to develop a culturally-informed media advertising campaign that promotes safe sleep practices, home visiting, and brand awareness of CelebrateOne in the amount of $329,550.00; to authorize the expenditure of $329,550.00 from the Health Department Grants Fund; and to declare an emergency. ($329,550.00)
Attachments: 1. ORD 1019-2021 The Saunders Company Media Campaign
Explanation

BACKGROUND: Columbus Public Health received funding from The Franklin County Department of Job and Family Services to develop a culturally-informed digital media advertising campaign that promotes safe sleep practices, home visiting, and brand awareness of CelebrateOne. To complete the deliverables of the grant, Columbus Public Health will contract with The Saunders Company, LLC from April 5, 2021 through September 30, 2021 for a total contract amount of $329,550.00. These services were advertised through Bonfire (RFQ017952) according to bidding requirements of the City Code. The contract compliance number for The Saunders Company, LLC is 46-4722967 and expires on 10/22/2022.

In 2018, more Franklin County babies lived to celebrate their first birthday and the infant mortality rate dropped across the populations. Infant mortality is a key indicator of a community’s overall well-being. There was a 28% decrease in the infant mortality rate since 2011, from 9.6 to 6.6 per 1,000 live births in 2020.

This ordinance is submitted as an emergency to ensure the grant deliverables are met within the required timeline.

FISCAL IMPACT: This contract is entirely funded by the grant award from The Franklin County Department of Job and Family Services Ordinance 2465-2020 passed on December 7, 2020.

Title

To authorize the Board of Health to enter into contract with The Saunders Company, LLC to develop a culturally-informed media advertising campaign that promotes safe sleep practices, home visiting, and brand awareness of CelebrateOne in the amount of $329,550.00; to authorize the expenditure of $329,550.00 from the Health Department Grants Fund; and to declare an emergency. ($329,550.00)

Body

WHEREAS, Columbus Public Health has received funding from The Franklin County Department of Job and Family Services to develop a culturally-informed digital media advertising campaign that promotes safe sleep practices, home visiting, and brand awaren...

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