Explanation
Background: The Department of Development seeks to enter into a content marketing contract in an amount up to $125,000.00 to assist with creating the department’s communications strategy. The work completed by way of this contract will specifically aid in communicating and educating the public on the Department of Development’s work in 2020 and 2021 through the production of an annual report, allocation of COVID relief funding, how COVID relief funding invested through the department has helped individuals and businesses, and how the department helps to make Columbus a more equitable community for residents, businesses, and investors. This communication will be done through stories captured, through print and multi-media, from recipients of department funds.
By way of this ordinance, the director is seeking approval to enter into a contract for the services mentioned above with a to-be-determined firm. The department is currently engaged in the Request for Proposal process per Columbus City Code Chapter 329, but the process will not be completed, nor legislation ready, before City Council’s last meeting in 2021. It is estimated that the contract will be executed in mid/late December 2021 or January 2022.
Emergency Justification: Emergency action is requested in order to encumber the funds before the end of the fiscal year.
Fiscal Impact: $125,000.00 has been planned and is available within the Administration Division’s General Fund budget.
...Title
To authorize the Director of Development to enter into a public relations contract in an amount up to $125,000.00 with a to-be-determined firm for content marketing related to the Department of Development’s public engagement and strategic communications;to authorize the Auditor to encumber the funds before the end of the fiscal year; to authorize the expenditure of up to $125,000.00 from the General Fund; and to declare an emergency. ($125,000.00)
Body
WHEREAS, the Director of Development see...
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